Founded in 2000, we specialize in addressing growth challenges.
Won is an innovative growth catalyst. We co-entrepreneur with enterprise seeking ways to build leverage to accelerate with a clear economic foundation.
For enterprises, the need for efficiency, speed and simplicity of go-to-market execution is increasing with pressure on businesses to do more with less while remaining competitive.
Based on CMO interviews, Gartner predicts that in 2019 almost 30% of marketing budgets are being spent on Marktech. Over 10% of CMOs say they will invest heavily into marketing innovation, with a dramatic shift towards data-lead practices, and yet, amazingly, most markets focus on metrics with little meaning outside their silos. This is especially the case in HIP’s (best-of-breed hybrid integrated platforms). To break these silo’s unification of campaign- and customer ID’s across systems and throughout the customer journey from awareness to purchase to loyalty phases are required, to fully liberate the potential of data supported capabilities
WON offers clients effective, flexible, creative ways to nurture growth ecosystems and platforms and to make returns on investments visible. We have a unique and proprietary way to co-design growth blueprints that simplify the hybrid digital landscape, cut waste, enrich customer experiences, and establish strong market positions with profitable outcomes. We help clients extend capabilities beyond basic digital transformation to fully: Real time data lead practice – AI assisted customer intelligence, segmentation, marketing performance, predictive analytics; Experience Innovation and personalization; Automation – always on execution; Trust and Security.
Our team of experts and partners offers clients access to exceptional talent on flexible terms to super charge growth initiatives. It is our creative, dynamic way of combining these elements together into recipes that deliver that makes our capabilities unique.
For young ventures we offer ways to accelerate expansion leveraging the WON ecosystem of existing customers and partners.
We have extensive experience in both B2B and the B2C domains, globally and regionally.
Our passion is to make companies go viral, especially those that radically shift the way we live towards a more sustainable future.
We regard business as a form of living art and effective change agent with the power to transform the way we live to make the world a better place. We engage inspired participants that fearlessly embrace the ethos of purposeful business. We believe purpose lead organizations have the potential to tackle the greatest global challenges, thrive financially, while feeling personal fulfillment at the same time. The ability to grow business in sustainable and profitable ways is core to our way of working. We don’t believe in innovation for its own sake. Everything we do is designed to have measurable business outcomes linked to investments made. We are not bound by convention. We behave entrepreneurially and collaboratively with respect to all stakeholders to which interests are mutually aligned. Selling through put, or hours is not our ambition: We are delighted when we have worked ourselves out of a job – because we succeeded in empowering our clients.
We measure success when our clients and their customers and partners and suppliers feel so excited that they spontaneously virally share their “growth epics” to which we have contributed in some way, large or small.